Associations and Member Management

The Crimson Membership Management module for Microsoft Dynamics CRM provides a comprehensive solution for organisations to manage members. The Membership Management module can be used to provide a holistic solution for improving membership recruitment, helping with better membership retention rates and provides feedback and engagement management of members to demonstrate membership value. With native integration with Microsoft Outlook, the Membership Management module uses tools that most organisations already use ensuring a high level of user adoption and low implementation costs. At the click of a button, users can quickly and efficiently log member enquiries that can be used to analyse member engagements and also identify opportunity to providing additional membership services.

The Recruitment Management module includes the following key features:

• Ability to create, manage and profile members by a variety of areas including industry sector, member size, member turnover and interests.
• Manage groups of members, for example regional or national events, assign responsibilities and provide a quick method to communicate effectively to the group.
• Ability to manage member interests.
• Ability to manage member specialisms, which is particularly useful when organisation network events and assembling key note speakers.
• Increase member satisfaction by sharing and distributing relevant information to membership base through targeting of interests, specialisms and previous activities.
• Extended security module providing field level security over the standard Microsoft CRM system.
• Integrated Events Management solution that provides ability to create and co-ordinate events including regional meetings up to national events with multiple speakers, delegates and exhibition stands.  The solution ships with an online portal for event registration, the ability to produce event badges and provides event attendance and feedback.

The Membership Management module can be deployed using on-premise or SaaS (software as a service / hosted).

For further information contact us on 0845 094 2259 to see how CRM can help improve the Sales & Marketing functions of your business.