…”out-of-the-box” solutions designed specifically for FE colleges…
An effective CRM solution underpins customer engagement throughout the student and employer journeys by providing a single, central record which is available to all staff who engage with the customer, providing a 360 degree view of the relationship to-date.
Crimson Dynamics for FE delivers application-specific functionality to support the key areas of customer engagement within the sector:-
– For FE and private training providers, employers are at the heart of employer engagement and two Accelerators provide the specific functionality required to support the business processes involved. Business Development focuses on the sales pipeline from enquiry through opportunity featuring impact analysis via ONA & TNA tracking and course booking functionality which records the key employer/learner relationship. Vacancy Management supports apprenticeship recruitment with vacancy to candidate matching and recruitment process support.
– Supporting the student journey is key to successful recruitment and the Student Recruitment and Admissions Management Accelerators provide the pre-enrolment aspects with effective enquiry handling and application nurturing. Post enrolment, Student Welfare and Alumni/CPD Accelerators focus on retention and re-recruitment.